Expono

In eCommerce, product returns are often seen as an unavoidable cost — draining margins, slowing operations, and undermining sustainability goals. But what if returns could be turned into a source of profit and customer loyalty instead of just a financial burden? In this session I will share a practical framework for transforming returns from a margin killer into a growth engine. You’ll discover: -How to prevent unnecessary returns with smarter product content, and better customer guidance.

-Ways to recover value from unavoidable returns through refurbishment, secondary sales channels, and circular economy partnerships.

-How to reinvest insights from return data into product design, sourcing, and customer experience to improve loyalty and profitability.

Packed with real-world Expondo examples and actionable strategies, this talk will show you how to make returns reduction a strategic lever for both profit and sustainability — turning one of eCommerce’s biggest pains into a competitive advantage.