byrd

In today’s competitive landscape, e-commerce brands face relentless pressure on margins from rising costs and consumer expectations. The good news is that there are overlooked opportunities in logistics that can make a significant difference.

In this session, Petra Dobrocka, CCO and Co-Founder of byrd, will uncover five actionable logistics strategies such as packaging optimization, carrier mix, and cross-border fulfillment. These are practical changes that brands can implement quickly to improve profitability. Drawing on insights from working with leading e-commerce companies (Refurbed, Vinted, We are Knitters) across Europe, Petra will share concrete examples and benchmarks. Attendees will leave with a clear checklist of margin-boosting tactics they can apply immediately.