S4D

From pizza making to becoming an Ecommerce player that delivers pizza, that has been the start of S4D, founded by the founder of New York Pizza (300+ stores in the Netherlands and around 50 in Germany): Philippe Vorst.

Exploring the current state and future direction of food ordering & delivery from an operator's omnichannel perspective, covering topics that I know many operators are grappling with in their daily operations.

For restaurants the biggest thread are the delivery platforms like Uber Eats, Wolt, Lieferando / Just Eat and Deliveroo.

With S4D we built an omnichannel solution specifically for quick-service restaurant chains, with a special focus on delivery. The conversation highlighted how technology partnerships can help operators regain control of their customer journey, and how true omnichannel execution enables the delicate shift of orders from third-party platforms to direct channels, ultimately unlocking profitability.