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10TH EDITION
17–18 FEBRUARY 2026 • MESSE BERLIN

Beesmaster öu

Logistics, Fulfillment & Optimization
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Presentation title

Entering the EU Market: From Bosnia and Herzegovina to Estonia and Germany

Presentation description

This is the story of how a small business from Bosnia and Herzegovina broke through EU borders and built a sustainable e-commerce presence. By establishing a company in Estonia and partnering with a fulfillment center in Germany, we transformed local ambition into a cross-border success. In this session, we’ll share our journey, the obstacles we faced, and the lessons learned while entering one of the world’s most competitive markets – Germany.