ORAP GmbH

The European auto parts market is entering a new era where digitalization, sustainability, and data-driven ecosystems will redefine how value is created and captured. As e-commerce becomes the central channel for both B2B and B2C aftermarket sales, traditional boundaries between manufacturers, distributors, and workshops are dissolving, giving rise to new business models and customer expectations.

This keynote will explore the long-term forces reshaping the industry: the rise of cross-border platforms, the strategic role of real-time data in supply chains, and the growing importance of sustainable sourcing and circular economy practices. Attendees will discover how these megatrends are transforming competitive dynamics and what it will take for market players to thrive in a landscape driven by digital innovation and disruptive customer behaviors.